PIM & MDM: what are they?
PIM & MDM: what are they? You will find the answer in this article!
When you are looking for a management system for your company, you will come across the abbreviations PIM and MDM, among others. To determine which system suits your needs, you can read here what the differences are and what PIM and MDM are good for.
What is a PIM and an MDM system?
PIM is the abbreviation for Product Management System. It helps your company manage the information of all the products you make or produce. All the information is therefore in one place and the system serves as a source for the distribution of information. A PIM system is useful for:
- Suppliers
- Wholesalers
- Producers
The nice thing about this system is that you can spread the information over multiple channels. So the information will be in the cash register system and on the website. Because you use PIM as a source, the information is the same everywhere. As a result, your customer always has the right information about your products. No matter which part of the customer journey he or she is in. Employees of your company can access this system, so they can update it, check it and distribute it.
A PIM system also helps you to improve your customers’ searches. By properly recording all information of your products, your customer will find detailed information. As a result, this customer is more likely to buy the product from your company than from a website where information is lacking.
MDM is the abbreviation for Mobile Device Manager. This system allows you to monitor, manage and also secure an IT network. An IT worker can therefore manage the mobile devices of all his colleagues remotely. Say you have a problem with your company smartphone, you can call a company IT person to help you remotely. Because all the company’s devices are in contact with the MDM server, this is possible. The system also helps with software updates.
Some people also use their private phones for business purposes. It is then not nice if important, secret information about the company gets out of the protected network. An MDM system also helps with this. You can use an access code to protect the business part. Imagine that your business phone is stolen. Then you’re afraid that all your confidential information will end up on the street. A Mobile Device Manager can help you block the stolen phone and erase the data.
These are the differences between PIM and MDM
There is a big difference between PIM and MDM. PIM is focused on the information of products within your company. MDM, on the other hand, is aimed at managing all mobile devices within the company. PIM and MDM are therefore not comparable. However, you can apply both within your company. In that case, you use PIM to manage the information on all your products. MDM is used to manage all mobile devices, such as tablets and smartphones.
Would you like to know more about PIM or MDM? Then take a look at pimvendors.com.
